OUR SERVICES

 
 

Troops & Allies offers you confident and clear solutions for effective, well-measured marketing services that make for a compelling, successful, and fun campaign. Our 50+ years of combined industry experience gives us the edge; and as women, we know our audience.

We can customize a plan for you.

let our troops find your allies.

 

CONSULTING

Do you need a third party to walk alongside you to consult on strategy? Want to make sure you are speaking to the right audience at the right time with the right message? Need help with determining how your project will resonate? No idea how to build your budget? We can help with:

  • Marketing campaign analysis and strategy

  • Script Consultation

  • Consultation on distribution strategy

  • Messaging / Communications consultation

  • Budget analysis and / or development

  • Consultation on how women are portrayed in your project

  • Consultation on audience analysis

 
 

CAMPAIGN MANAGEMENT

We will customize and build a full marketing campaign that will prioritize your goals and effectively reach the faith and family audience.

Our services include:

  • Marketing team leadership

  • Team development and management

  • Marketing team operations

  • Campaign strategy

  • Campaign finance and budget management

  • Production marketing and unit publicity

 

STRATEGIC PARTNERSHIPS

Building solid relationships is a priority for us and essential to reaching the faith and family audience, who rely heavily on their trusted gatekeepers when making entertainment choices for their family. We’ve spent decades cultivating and investing in thought leaders, organizations, influencers, and brands.

Our services include:

  • Influencer marketing - 

    • Developing strategy and identifying the right influencers to engage

    • Overseeing contracts, content creation and execution 

    • Performance tracking and analytics

  • Strategic partnership engagements - 

    • Developing strategy and identifying the best organizations, ministries, nonprofits

    • Creating unique and meaningful partnerships to promote projects

    • Overseeing contracts and ensuring activations are successful

    • Performance tracking and analytics

 
 

DIGITAL STRATEGY & EXECUTION

We build digital campaigns by delivering the right message through carefully crafted content, tailored to the right audience on the most effective platforms. By fostering community and nurturing trust, we ensure that every interaction deepens engagement and strengthens the connection with your brand.

Our services include: 

  • Social media strategy and execution

  • Content creation & copywriting

  • Campaign messaging

  • Community management

  • Paid boosting

 

a few previous projects